Social Media Marketing That Builds Real Connections
Social media isn’t just about posting pretty pictures or chasing likes. It’s about starting conversations, building trust, and turning attention into action. That’s exactly how I approach social media marketing.
I’m Shama Giri, a freelance digital marketer, and I help businesses grow on social media with strategies that feel human, intentional, and results-driven. Whether you’re a startup trying to get noticed or an established brand looking to stay relevant, I create social media marketing that connects with the right audience and supports your business goals.
What Social Media Marketing Really Means
Social media marketing is the art of showing up consistently where your audience already spends their time—and giving them a reason to care. It’s not about being everywhere. It’s about being present on the right platforms with the right message.
From Instagram and Facebook to LinkedIn and emerging platforms, social media gives brands a voice. My role is to help you use that voice clearly, confidently, and authentically.
My Approach to Social Media Marketing
I don’t believe in copy-paste strategies or one-size-fits-all content calendars. Every brand has a story, a tone, and a purpose—and your social media should reflect that.
Here’s how I work:
1. Understanding Your Brand & Audience
Before creating any content, I take time to understand your business, your audience, and your goals. Who are you trying to reach? What problems do you solve? What kind of content will your audience actually enjoy and engage with?
2. Platform-Specific Strategy
Each platform works differently. What performs well on Instagram won’t always work on LinkedIn. I create tailored strategies for each platform, focusing on content formats, posting frequency, and messaging that fit naturally.
3. Content That Feels Human
People connect with people, not brands that sound robotic. I focus on creating captions, visuals, and stories that feel real, relatable, and aligned with your brand voice.
4. Consistency & Growth
Consistency is key to long-term growth. I help you stay visible, relevant, and active without overwhelming your audience—or yourself.
Social Media Marketing Services I Offer
Social Media Strategy
A clear roadmap for what to post, when to post, and why it matters. This includes content themes, platform selection, and growth goals.
Content Creation
Engaging captions, post ideas, reels concepts, and visual direction that align with your brand identity.
Account Management
From planning and scheduling to engagement and monitoring, I handle your social media so you can focus on running your business.
Social Media Ads (Optional)
If you want faster results, I also support paid social media campaigns designed to increase reach, leads, and conversions
Analytics & Insights
I track what’s working and what’s not, then refine the strategy to improve performance over time..
Why Social Media Marketing Matters for Your Business
Builds brand awareness and trust
Creates direct connection with your audience
Drives traffic to your website
Supports sales and lead generation
Keeps your brand top-of-mind
In today’s digital world, your social media presence often becomes the first impression of your business. I help you make it a strong one.
Why Work With a Freelance Social Media Marketer?
Working with a freelance social media marketer means you get personalized attention, flexibility, and strategies built around your business—not agency templates.
I work closely with you, communicate clearly, and treat your brand like my own. My focus is not just growth, but meaningful growth that aligns with your long-term vision.
Let’s Grow Your Brand on Social Media
If you’re tired of posting without results or unsure what to share on social media, you don’t have to figure it out alone.
Let’s create a social media presence that feels authentic, attracts the right audience, and supports your business growth—one post at a time.
Ready to get started? Let’s talk.